Interpave Designer Tiles – Branding & Website Case Study Client: Interpave Designer Tiles, Umm Al Quwain, UAE Project Scope: Complete brand identity design and website development to establish a strong digital presence. Objective: To create a bold and modern brand identity that highlights Interpave’s expertise in premium designer tiles while developing a website that serves as a digital showroom for architects, designers, and homeowners. Challenges: Crafting a unique identity in the competitive tile industry. Showcasing the versatility and durability of designer tiles through branding. Developing an intuitive, visually appealing website to engage potential customers. Brand Strategy & Concept: The branding was inspired by the patterns and textures found in high-end tile designs, combining: Craftsmanship & Innovation – Representing the precision of tile-making. Elegance & Versatility – A brand identity that appeals to both residential and commercial projects. Modern Aesthetic – A clean, geometric, and sophisticated visual approach. Design Elements: Logo: A contemporary and structured logo with a subtle tile-inspired design element. Color Palette: A mix of earthy neutrals and deep accent tones, reflecting the richness of natural stone and ceramic finishes. Typography: A balance of bold sans-serif fonts for a modern feel and refined type for elegance. Brand Collateral: Business cards, brochures, social media assets, packaging, and showroom branding. Website Development: Design & UX: A sleek, user-friendly website with a strong visual hierarchy, ensuring an easy browsing experience. Features:✅ High-quality product showcase with detailed specifications✅ Filter-based navigation for easy selection✅ Mobile-optimized and SEO-friendly layout✅ Contact & inquiry forms for seamless communication Final Outcome: The new branding positioned Interpave as a premium designer tile provider in the UAE, while the website served as an effective sales and marketing tool, attracting both B2B and B2C clients. Results: ✅ Increased brand recognition and market positioning✅ Higher engagement and inquiries through the website✅ Consistent and professional brand presence across digital and physical platforms

Malakistone – Branding Case Study Client: Malakistone, Corian Top Interior Fabrication Company, Sharjah Project Scope: Complete brand identity design, including logo, color palette, typography, and marketing materials. Objective: To develop a modern and sleek brand identity that reflects Malakistone’s expertise in high-quality Corian top fabrication for interiors, catering to architects, designers, and premium residential clients. Challenges: Differentiating Malakistone in the competitive surface fabrication industry. Balancing a clean, minimalist aesthetic with a sense of craftsmanship. Creating a brand presence that appeals to both commercial and residential sectors. Brand Strategy & Concept: The branding was designed to reflect the seamless, non-porous, and high-end nature of Corian surfaces. The key themes included: Elegance & Precision – Representing the smooth, flawless finish of Malakistone’s work. Modern Minimalism – A clean and contemporary visual language to align with the latest interior trends. Trust & Durability – Establishing credibility in the fabrication industry. Design Elements: Logo: A modern, sleek wordmark with subtle geometric elements symbolizing seamless craftsmanship. Color Palette: A neutral and sophisticated palette of whites, soft grays, and deep blues, representing purity, durability, and professionalism. Typography: A mix of refined sans-serif fonts for a contemporary and clean look. Brand Collateral: Business cards, brochures, social media templates, signage, and digital assets ensuring consistency across platforms. Final Outcome: The new branding positioned Malakistone as a premium and innovative Corian fabrication company, appealing to both high-end residential projects and commercial interiors. Results: ✅ Enhanced brand recognition and credibility in the UAE market✅ A visually cohesive brand identity across all platforms✅ Strong client engagement and professional presentation

Bait Al Noor Marble & Granite – Branding Case Study Client: Bait Al Noor Marble & Granite, Sharjah Project Scope: Brand identity design, including logo, typography, color palette, and marketing materials. Objective: To create a premium and sophisticated brand identity that reflects the elegance and durability of natural stone while appealing to architects, interior designers, and homeowners. Challenges: Establishing a unique identity in the competitive marble & granite industry. Balancing a modern aesthetic with a timeless, luxurious feel. Ensuring consistency across print and digital platforms. Brand Strategy & Concept: The branding was inspired by the natural textures of marble and granite, blending earthy tones with refined typography. The concept aimed to convey: Strength & Durability – Representing the lasting quality of their materials. Luxury & Elegance – Appealing to high-end clientele. Trust & Heritage – Establishing credibility in the market. Design Elements: Logo: A sophisticated, minimal mark incorporating a geometric interpretation of marble veins. Color Palette: A mix of deep charcoal, soft beige, and warm gold accents, symbolizing premium natural stones. Typography: A blend of bold serif fonts for a classic touch and clean sans-serif for modern appeal. Brand Collateral: Business cards, brochures, social media templates, and signage designed to ensure visual consistency. Final Outcome: The new brand identity positioned Bait Al Noor as a high-end and reliable supplier in the marble & granite industry. The branding enhanced their market presence, resonating with both commercial and residential clients. Results: ✅ Increased brand recognition within the UAE market✅ Aesthetic consistency across all customer touchpoints✅ Positive client feedback and enhanced business credibility